HARDERWIJK/HANNOVER - Director Guido Leenders of Invantive in Harderwijk is content with the way the five-day CeBIT trade fair in Hannover, Germany was concluded. It is the largest IT trade fair in the world with over 200.000 visitors.
The main themes of CeBIT 2014 were Datability (data use) and the security of data. The German federal chancellor Angela Merkel called upon businesses, governments and the IT sector to responsibly deal with big data analytics and to provide decent security. The past year the security of data has been in the news because of the ‘data hoarding’ of agencies including the NSA (the National Security Agency). At CeBIT there were over 500 providers of data management and security solutions. The security of data continues to be an important subject, that’s why there were almost 200 security providers present at CeBIT 2014. This subject has been in the spotlight recently because of developments based on the current data collection greed.
Datability is seen as a positive impact in the IT world, as better services can be developed in many sectors such as the government, automotive and healthcare, but also for electrical appliances through good data analysis. Guido Leenders of Invantive says: "I’m happy that we already started to seriously deal with privacy and data security in 2004. This gives us a competitive advantage. That is why our software seamlessly connects to the two main themes of CeBIT 2014.
Much attention was paid to our software. Fixed clients also came over to chat about new updates, but there was also much interest from potential clients. This is also the case because our software is Microsoft based. Met name Word, Excel en Outlook. We think we will get many new clients because of the trade fair." In order to get insight in the latest trends, CeBIT 2014 was the place to be. Producers of smartphones are offering more and more services and car producers are challenged to supply cars with internet services that help with both navigation and entertainment. The main question remains to be how one should deal with the security of data. Supermarkets will be interested in the contents of the fridge, the CJIB in the speed of cars on a certain stretch of road and the tax services in income.